Song of Sunset is an Oregon-produced documentary and live music experience based in Bend, exploring small stages, regional artists, and human creativity in the age of AI-generated media.

In 2026, Song of Sunset is expanding into a regional cultural tourism initiative featuring short documentary films, speaker panels, live music performances, and immersive community-centered experiences designed to attract audiences from Portland, Eugene, Seattle, and beyond to Bend during the fall shoulder season.

Hydro Flask represents outdoor products and Bend’s identity as a place rooted in creativity, adventure, sustainability, and community.

Song of Sunset aligns naturally with those same values by celebrating:

• Pacific Northwest culture

• independent creativity

• live music and storytelling

• community gathering

• human connection in an increasingly digital world

Together, the partnership creates an opportunity to position Hydro Flask at the center of a growing regional arts and cultural experience rooted in Bend.

Song of Sunset 2026 Presented by Hydro Flask

As Presenting Sponsor, Hydro Flask would become the lead community and cultural partner behind Song of Sunset 2026 while helping support independent artists, filmmakers, musicians, and regional storytelling experiences throughout the Pacific Northwest.

This partnership positions Hydro Flask alongside a project designed to elevate Bend’s creative identity while attracting regional audiences to Central Oregon.

• “Presented by Hydro Flask” title recognition

• lead logo placement across marketing materials

• sponsor recognition during all event introductions

• social media campaign inclusion

• recognition on SongofSunset.com

• inclusion in regional advertising campaigns

• brand alignment with Pacific Northwest arts, music, film, sustainability, and culture

• long-term visibility through documentary and digital storytelling content

Song of Sunset 2026 is supported in part through the Bend Cultural Tourism Fund with dedicated marketing outreach targeting:

• Portland

• Eugene

• Seattle

The campaign is designed to attract regional visitors to Bend through immersive film, music, and cultural experiences during the fall shoulder season.

Song of Sunset 2026 will feature:

• short documentary film screenings

• speaker panel discussions

• live bands

• songwriter showcases

• community gathering spaces

• Pacific Northwest storytelling experiences

• Hydro Flask hydration stations

• artist and speaker gifting

• backstage/green room integration

• limited-edition collaboration merchandise

• sustainability messaging

• branded community gathering areas